How Safe Are Your Trademarks?
You may think you have done everything to legally protect your company’s trademarks, but what if someone used your trademark as the title of a movie, a book or a song? What if Morgan Spurlock called his documentary “Big Mac®” instead of “Super Size Me?” What if the movie “The Social Network” was called “The Facebook® Movie?” Could the owners of those trademarks have sought legal protection under the Lanham Act and/or obtained an injunction against those producers and promoters from using those trademarks?
To read the full article, click here: http://www.corpcounsel.com/id=1202640958221/How-Safe-Are-Your-Trademarks#ixzz2tBxddsBC.
Jerry Willis is a shareholder at Chicago-based McAndrews, Held & Malloy, Ltd. where he focuses on patent and trademark litigation.
Originally published on Corporate Counsel.com.