Trademarks & Copyrights
At McAndrews, we offer skilled management of large, small, and single trademark and copyright portfolios. Our clients benefit from our deep knowledge of both U.S. and international law. That ensures effective, strategic counsel on the determination, adoption, and protection of trademarks, copyrighted material, trade secrets, brand names, brand marks, Internet-based assets, and other proprietary work. The breadth of our experience in preparing trademark opinions and in filing, prosecuting, and maintaining both U.S. and foreign trademark applications and registrations is evidenced by the substantial number of matters we handle in any given year.
Our trademark and copyright clients also benefit from our expertise in patent law – there is considerable overlap between the two disciplines, and as a traditional patent and trademark firm, we are able to deliver valuable expertise in both.
Trademarks are often among a company’s most valuable assets. We work to ensure that infringement or dilution of a mark does not result in lost revenue, brand/category leadership, or goodwill. Further, our counseling during the early phases of trademark development helps avoid costly conflicts and potential enforcement problems. We also provide guidance in the related areas of trade dress and design patents. The look of a product can be as valuable, strategic, and proprietary as its function and technology, and often provides significant opportunities for additional protection.
Our attorneys boast a unique versatility in navigating trademark and copyright law, representing clients in both domestic and international trademark enforcement, in state and federal courts, and in inter partes and ex parte proceedings before the United States Patent and Trademark Office’s Trademark Trial and Appeal Board. Our decades of experience with nearly every type of product and service and virtually all aspects of trademark protection help us advise clients on the best strategy for protecting, advocating, and leveraging valuable IP assets.
Should litigation prove necessary, our extensive trademark litigation work includes the assertion and defense of claims of trademark infringement and unfair competition in both state and federal courts. Because we possess such strong litigation experience, we have developed an informed and strategic perspective on trademark prosecution, allowing us to prepare comprehensive applications that preempt potential challenges and help discourage potential litigants.
"Your cross examinations were, in my opinion, the key to the finding of willfulness. They were a masterful balance of respect and tough probing that led to our victory."
Vice President, Research & Development